Posts Tagged ‘Mood Board’
This last year has been full of surprises and working with some really awesome clients has been a big part of that. We we’re really excited and honored to be working with a new yoga instructor in town to help her brand her new business. Shannon is such a sweet and passionate soul. When she has a vision for something she goes after it with her whole heart. We see start-ups all the time not willing to invest in good branding. When Shanon approached us, it meant a lot that she valued what her first impression would be to the public and what it would say about her company. After hearing her vision for her new business we narrowed down two mood boards to help us finalize a direction for the brand.
The first mood-board is Natural Minded meets Fun and Fit. We love the bright colors that give yoga a more athletic and playful feel. This board positions yoga as a daily lifestyle that is intimate, while still being approachable and comfortable. Real, down to earth, and not just an exercise for the fancy corporate types.
The second mood-board is Classy, Airy, meets Rustic Zin. It is much more delicate in it’s style and tone. The black and white images portray a since of beauty and wonder, while the soft touches of color invite us to participate in a holistic yoga lifestyle.
We can’t wait to share more of our brand journey with you. The finished product is something we’re really proud of.
Find the links to these images and see what else inspired our branding by visiting our Yoga Pin Board on Pinterest.
From the Farm
It seems Cale and I are always hosting parties for our friends and family. We love it, but we’ve realized we don’t initiate having get togethers unless we have an excuse to get people together. This year we wanted to be a little bit more intentional about our gatherings and sharing our home. We wanted to have a “just because” party.
Low key and simple.
Our friend David Lord, the guy behind The Wonder Revolution, contacted us with the perfect opportunity. He was looking to fill a spot for his solo guitar project, Francis Moss, and was wondering if we would be open to hosting a house show. I told him several times that we have a very small house, but he insisted that our place sounded perfect!
“Francis Moss is guitarist David Lord (Solagget, The Wonder Revolution). Bridging the distance between jazz, rock, and experimental music, Lord creates meditative soundscapes with Francis Moss with attention to concise compositions and clean melodic lines. Although still recognizable as Lord, the music of Francis Moss resides in its own unique space.” – Francis Moss Website
We are happily planning away for our little Spring Music Yard Party in late April. I’ve been thinking about the kind of atmosphere that I want to create. Intimate, but casual enough that the kids can run around and play, acoustic and simple, spring sunsets with our friends, and maybe a sweet treat or two!?
Here is a list of images and links that are inspiring me for the event (corresponding with the images above):
- Our old oak tree surrounded with quilts and blankets. (top left image from the lovely Samantha Lamb).
- Minions running around barefoot chasing fireflies.
- Adult summertime beverages garnished with Pickled Green Beans from the garden.
- Picnic style gatherings similar to our Grilled Cheese Grill Party.
- Little garden gnomes and tiny mushroom stools. The dreamy things that make The Wonderful Revolution and David’s heart for music truly magical.
- Sipping out of mason jars just waiting to be re-canned with our garden’s first bounty!
- Homemade pie, cobbler, or maybe strawberry shortcake?! (bottom right image & Cherry Pie Recipe from Gimme Some Oven)
- Wouldn’t it be fun to serve fresh fruit sodas like this Strawberry, Rhubarb, Ginger & Peppercorn Soda Recipe from the Vintage Whites Market Blog?! (image not shown)
- Loving this family-friendly S’more’s Party by the lovely ladies at Merry Thought. (image not shown)
I’m looking forward to creating a fun space for David’s music. Do you have any other inspirational links that would help with the overall party vibe?!
Can’t wait to share the final details with you all!
From The Farm
Cale and I were recently hired to bring our branding, architectural layout, and interior design eye to a new hair salon opening near Oklahoma City. A father/daughter owned salon it was definitely important to find the perfect masculine and girly balance. We presented two mood boards as inspiration for their new shop.
The first one (featured above) is our Industrial Chic Mood Board. Celebrating the color combo of brown and black, this space focuses on metal, concrete, and wood materials. The simple, yet stark natural colors bring a high fashion feel that is still approachable and warm.
The second option (featured below) presents a more flirty aesthetic in our Raw Contemporary Mood Board. The pops of colors add a playfulness to the base black and brown color scheme. Pairing upcycled materials with new furniture and lighting creates an atmosphere that is friendly and relaxing.
The shop is still getting it’s feet on the ground, but we wanted to share with you the two mood boards we presented for the overall shop design. We can’t wait to show you the completed branding project after their Grand Opening in Mid- November.
Find the links to these images and see what else inspired our branding by visiting our Salon Board on Pinterest.
Which board do you like the best?
We love how both concepts are a mix of rustic, found objects, with a modern, clean feel. Don’t be afraid to keep it simple folks! Cale would say keep it white, but I would say a little color goes a long ways!
From The Farm